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Why the Leakproof Underwear Market Was Crying Out for Annahitah

Why the Leakproof Underwear Market Was Crying Out for Annahitah

For too long, leakproof underwear has prioritized function over fashion—bulky, unflattering, and far from stylish. Annahitah is changing the game with Pro Flo, meticulously designed over 18 months to provide seamless, comfortable, and sexy period protection. Unlike other brands, founder Nina tested each style on her own cycle, ensuring real-life performance and a flawless fit. The result? Leakproof underwear women actually want to wear—discreet, stylish, and ultra-functional. Once you try Annahitah, there’s no going back.

— Nina Alexander
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The BEST Postpartum Pants

The BEST Postpartum Pants

The vaginal walls are more open after giving birth, more absorbent and need more healing. Let’s put it this way: if you had an open wound, would you want to rub it with a strong artificially fragranced chemical?  Us neither!  The Postpartum bleed is a special time for natural healing, without interference of man-made harsh chemicals. 
— Nina Alexander
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